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Best HDTVs for Fall 2009
HDTVs for under $500
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SONY BRAVIA LCD HDTV MODELS

BRAVIA is a Sony brand used to market its high-definition LCD televisions as well as front and rear projection TVs. The name is an acronym of "Best Resolution Audio Visual Integrated Architecture". All new Sony high-definition flat-panel LCD televisions in North America now carry the BRAVIA logo. Sony has introduced so many different models it is a little confusing to the consumer.

Basically you can view the Bravia lineup as going from the M-Series and S-Series models and proceeding towards the end of the alphabet to the Z-Series followed by the top-of-the-line XBR models. Each series S, V, W, Z share some of the same basic features with additional features added on as you progress towards the Z-Series and XBRs. Screen sizes typically run from 32, 40, 46, 52, up to 70 inches. There are also some smaller sizes down to 19 inches (the M-Series).

Sony Bravia Models for 2009


Sony KDL-19M4000 - 19" BRAVIA® M-Series 720p LCD HDTV
  • TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
  • 1440 x 900 pixels
  • 1 HDMI input

$399.99

Sony KDL-26L5000 - 26" BRAVIA® L-Series 720p LCD
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 1366 x 768 pixels
* 3 HDMI inputs

$499.99

Sony KDL-32L5000 - 32" BRAVIA® L-Series 720p LCD HDTV
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 1366 x 768 pixels
* 3 HDMI inputs

$549.99

Sony KDL-32S5100 - 32" BRAVIA® S-series 1080p LCD HDTV
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 1920 x 1080 pixels
* 3 HDMI inputs

$749.99

Sony KDL-40S5100 - 40" BRAVIA® S-series 1080p LCD HDTV
This model is the newer model up from the Bravia KDL-40S4100 which has been one of the most popular Sony TVs sold recently.



Read about the Best Selling Sony Bravia LCD HDTV, the KDL-40S4100 and its successor the KDL-40S5100

Sony Bravia S-Series KDL-40S4100 40-Inch 1080p LCD HDTV

RATING:
4.5 out of 5 stars
5 star: (48)
4 star: (6)
3 star: (4)
2 star: (2)
1 star: (2)

Newer model is the Sony Bravia S-Series KDL-40S5100 40-Inch 1080p LCD HDTV
$ 719.00 - DEC. 2009

The Best Way to Watch Movies at Home. Ever. With superior video resolution and audio playback, Blu-ray Discs are six-times better than DVDs.

Technical Details

* 16:9 Full HD 1080p Resolution (1920x1080p) LCD Panel
* HDMIx3, HD Component x2
* PC Input for computers
* ATSC/NTSC tuner with QAM
* VESA Hole Spacing Compatible

* Dimensions: 25.8 x 39.4 x 4.4 inches ; 43 pounds
* Shipping Weight: 58 pounds

* Item model number: KDL-40S4100

Ready for full 1080p HDTV? Sony's KDL-40S4100 is your affordable solution, and comes fully-loaded with 24p compatability for smooth playback of filmed content, and a wide variety of HD inputs (3 HDMI™, 2 component inputs, and a PC input) so you can connect it to a Sony Playstation®, Blu-ray Disc™ player, and up to four more HD-enabled devices. Now you'll be able to watch all your favorite movies, sports, and games with the pristine picture and vibrant sound that you would expect from a Sony, at a price point that is as surprising as the quality.

REVIEWS:
5.0 out of 5 stars Remarkable TV for the money, June 8, 2008
This is a remarkable TV for the money, with a great picure and resolution up to 1080p (P for progressive scan -- 1080 lines of resolution with no interlace), and also support for 24 frames-per-second movie playback with Blu-ray high definition DVDs.

Setting up is straightfoward -- you set up the stand where you want it, lift the TV onto it, and tighten 4 screws. It can also be wall mounted. On the back are the large range of inputs: three HDMI, two component, one S-Video, two standard video (RCA jacks) and one VGA port. You can guarantee that whatever you have, you'll be able to connect it to this TV.

The best quality of output and convenience comes from HDMI connections. A Blu-ray DVD player connected to the TV via HDMI delivers outstanding picture quality at 1080p, with amazing detail.

This TV supports 24 frames-per-second ("24p"), which matches the screen refresh rate to that used in movies. The visible difference shows up in shots where the camera pans (moves parallel to the scene). With regular TV playback, panning makes the scene blurry and you can't see much detail because extra "interpolated" frames are inserted to match the TV frame rate. Panning shots in "Casino Royale" blu-ray DVD were clear at 24p. For movies like The Bourne Ultimatum with lots of camera movement, 24p makes the whole movie clearer.

Screen contrast of the TV is also very good. Blacks appear black, color is not overdone (though there is a "vivid" setting if you want to boost saturation). Lower resolution sources at 480i look pretty good -- they are upscaled nicely by the TV. Connecting a Wii with the standard video cables worked fine and produced a good picture.

For HDTV sources, this TV does excellent noise reduction and yet still delivers crisp detail and good color. This is where other LCD TVs fall down, and Sony really has done a great job with the Bravia engine.

Sound from the internal speakers is very good indeed, with dialogue particularly clear. Home theater speakers are better, but then that's true for any TV.

the TV has a stellar set of features at a great price versus more expensive versions with more bells and whistles. It is not the cheapest LCD TV in the 40" size, but the picture quality and number of source inputs sets it apart. I wanted a larger TV and I wanted simplicity, quality.

1. Easy to set up. I don't have cable and it just scanned for all the HD and analog stations and that was pretty much about it.
2. Great sound. I don't have a stereo system to hook up to and so it was important that the TV's speakers could, well, speak for themselves. They are very good.
3. Picture is super and seems to adjust itself to suit whatever type of input (HD, Analog, DVD, Video) is coming in. People Don't look short and squat. Everything looks great, and full size and I don't have to do any adjusting when I change a channel.

Note: I will say that using a standard video tape produces an okay picture, but I assume this is the same for every TV. When I play DVD using my computer and connect to TV with HDMI cable, picture is excellent. So just using the antenna cable is not good enough with my current DVD player. I will likely update it or just play it through my computer.

No headphone jack or night mode.
I checked out many reviews and searched for the best deal I could find before making this purchase. This was a great choice. Sony quality for under $1,000.





40" BRAVIA S Series HDTV
Model number: KDL-40S5100 (replaces the KDL-40S4100)
Rated 4.4 out of 5 stars
(Screen size measured diagonally.)

Model features:

Full HD 1080p resolution, 60Hz refresh rate, BRAVIA Engine 2,
30,000:1 dynamic contrast ratio, 6 HD inputs, BRAVIA Link ready, ENERGY STAR® 3.0 certified

$ 719.99 - 12 / 2009

Step up to Full HD 1080p resolution and stunning contrast without breaking the bank. The KDL-40S5100 40-inch BRAVIA® S Series LCD flat panel HDTV features Advanced Contrast Enhancer (ACE) for an impressive dynamic contrast ratio of 30,000:1 and BRAVIA Engine™ 2 digital video processor for superior resolution. Plus, 6 HD inputs (3 HDMI™, 2 component and 1 PC) are provided to connect all of your HD devices including PLAYSTATION®3, Blu-ray Disc™ player and laptop or desktop. You can even expand the capabilities of this HDTV by adding optional BRAVIA Link modules (sold separately).

16:9 Full HD 1080p Resolution Panel (1920x1080)

16:9 Full HD 1080p resolution panel (1920x1080) accepts any HDTV signal and renders it with optimum resolution, so you can take full advantage of Blu-ray Disc™ players and Sony® PLAYSTATION®3 entertainment systems that can deliver 1080p content.

HDMI™ connection x 3 (1080/60p capable)

Get versatile HDMI connection options with three HDMI inputs (up to 1080/60p input capable)1. Connect a Sony® PLAYSTATION® 3 entertainment system, Blu-ray Disc™ player, or any other HDMI-capable equipment and get uncompressed digital video and multi-channel digital audio on a single cable.

BRAVIA® Sync™ capable
BRAVIA Sync capability combines the one-touch access and control functionality of BRAVIA Theatre Sync™ with the ability to control CEC-enabled Sony® Handycam® camcorders and Cyber-shot® digital still cameras using the TV’s remote and an on-screen display via HDMI connector1, 2.

Energy Star® 3.0 Certified

Sony® HDTVs exceed Energy Star 3.0 requirement. In addition, they incorporate advanced power saving features such as Light Sensor® technology that adjusts backlight intensity based on ambient room lighting conditions and Dynamic Backlight Control that adjusts backlight intensity based on the brightness of the image on the screen.

BRAVIA Engine™ 2 fully digital video processor

The BRAVIA Engine 2 fully digital video processor uses a collection of unique Sony technologies to significantly reduce noise, enhance overall image detail, and optimize contrast so every scene produces sharp, vibrant, life-like images and color.

BRAVIA® Link compatibility

BRAVIA Link compatibility expands your HDTV’s capabilities by letting you connect optional BRAVIA Link modules, including the BRAVIA DVD Link, BRAVIA Wireless Link, and BRAVIA Input Link (all sold separately).

Favorites Menu

The Favorites Menu function makes it easy to quickly access your favorite channels and video inputs.

Dynamic contrast (30,000:1)
Advanced Contrast Enhancer (ACE) creates a dynamic contrast level by working in real time to produce deep blacks in darker scenes, as well as fine details in shadows and other dark areas of the picture for a difference you can truly see.

HD Component x 2 (1080/60p capable)
Two YPbPr Component inputs (1080/60ipcapable) provide added HD-capable connectivity, and a PC input3 (HD-15 pin) offers the added versatility to use your HDTV as a computer monitor.

24p True Cinema™
24p True Cinema support provides a direct connection to 24p video sources, avoiding conversions and allowing users to enjoy films at their intended 24 fps (frames per second) cinematic picture quality when using a 24p-capable output device, such as a Blu-ray Disc™ player or Sony® PLAYSTATION® 3 entertainment system.

VESA® compatible hole spacing
VESA compatible hole spacing uses an industry-standard mounting hole pattern that can be used with VESA-compliant mounting brackets, taking the guesswork out of selecting the proper hardware for hanging your TV on the wall.

Product Specifications

Audio Features

* Alternate Audio (Digital) : Yes
* Audio Out : Fixed
* Auto Mute (on no signal) : Yes
* Auto SAP : Yes
* Dolby® : Dolby® Digital (for broadcasting)
* S-Master : Standard
* SRS® : SRS® TruSurround XT®
* Sound Mode : Clear Voice, Dynamic, Custom, Standard
* SteadySound® Automatic Volume Control : Yes
* Stereo System : MTS

Video Features

* 24p True Cinema™ Technology : Yes
* 3D Comb Filter : Yes
* 4:3 Default : Yes
* Advanced Contrast Enhancer (ACE) : Yes
* Auto Wide : Yes
* CineMotion® Reverse 3:2 Pulldown Technology : Yes
* Game Mode : Yes
* Picture Mode : Vivid, Standard, Cinema, Custom
* Video Processing : BRAVIA Engine 2™ Technology
* Wide Mode : Full, Normal, Wide Zoom, Zoom, Full Pixel

Service and Warranty Information

* Limited Warranty Term : 1 Year Labor / 1 Year Parts
* Online Instruction Manual (Reference Book) : Yes
Regulation and Standard Compliance

* VESA® Hole Pitch : 300X300 M6/12-16MM
* VESA® Hole Spacing Compatible : Yes

Inputs and Outputs

* AC Power Input : 1 (Rear)
* Analog Audio Input(s) (Total) : 5 (2 Side, 3 Rear)
* Analog Audio Input(s) for HDMI™ : 1 (Rear)
* Audio Out : 1 (Rear)
* Component Video (Y/Pb/Pr) Input(s) : 2 (Rear) (1 fixed, 1 selectable)
* Composite Video Input(s) : 2 (1 Side, 1 Rear (selectable))
* Digital Audio Output(s) : Optical Digital Output - 1 (Rear)
* HDMI™ Connection(s) (Total) : 3 (2 Side, 1 Rear)
* HDMI™ PC Input : Yes (see owner's manual for supported timings)
* PC In (D-Sub) + Audio In (Stereo Mini) : 1 (Side) see owner's manual for supported timings
* RF Connection Input(s) : 1 (Rear)
* S-Video Detection : Yes
* S-Video Input(s) : 1 (Side)
* USB 1.1 : 1 (Rear) (Service only)

Video

* Video Signal : 1080/60p (HDMI™ / COMPONENT), 1080/60i, 1080/24p (HDMI™ ONLY), 720/60p, 480/60p, 480/60i

General
* Television Type : Flat Panel LCD HDTV

Energy Saving & Efficiency

* Backlight Off Mode : Yes
* Dynamic Backlight Control : Yes
* Eco Settings : Yes
* Energy Star® compliant : Exceeds Energy Star® Version 3.0
* Estimated Annual Energy Consumption (kWh) : 284.96 kW
* LightSensor™ Technology : Yes
* PC Power Management : Yes
* Power Consumption (On Mode) for Energy Star : 155 W
* Power Consumption (Standby Mode) for Energy Star : 0.30 W
* Power Saving Modes : Yes

Recycled & Recyclable Materials

* Packaging Materials : Recycled Carton (more than 40%)
* Printed Materials : FSC Certified

Display

* Aspect Ratio : 16:9
* Color Range (u'v') : 90% of NTSC
* Color Range (xy) : 72% of NTSC
* Display Resolution : 1920 x 1080p (Full HD)
* Dynamic Contrast Ratio : 30,000:1
* On-Screen Contrast Ratio : 3,000:1
* Panel Bit : 8-bit
* Screen Size (measured diagonally) : 40"
* Viewing Angle (Right/Left) : 178 (89/89)
* Viewing Angle (Up/Down) : 178 (89/89)
* Native Resolution : 1920 x 1080

General Features

* BRAVIA® Link Module support : DMX-DVD; DMX-WL1; DMX-SW1
* Closed Captions (CC) : Analog, Digital
* Finish (Surface Color) : Piano Black
* XMB : Traditional

Weights and Measurements

* Dimensions (Approx.) : 38 7/8 x 27 x 10 3/4 in (987 x 683 x 271mm) with pedestal; 38 7/8 x 25 1/8 x 3 3/4 in (987 x 636 x 93mm) without pedestal
* Packaging (Approx.) : 47 1/8 x 30 3/4 x 7 7/8 in (1195 x 778 x 197mm)
* Weight (Approx.) : 40.8 lbs. (18.5kg) with pedestal; 37.1 lbs. (16.8kg) without pedestal

Power

* Power Consumption (in Operation) max. : 200 W
* Power Consumption (in Standby) : Less than 1W
* Power Requirements (frequency) : 60HZ
* Power Requirements (voltage) : AC 120V

Audio

* Audio Power Output : 20W (10W X 2)
* Speaker Configuration : 2
* Speakers (Total) : 2

Convenience Features

* Auto Shut-off : Yes
* BRAVIA® Sync™ : Yes
* BRAVIA® Sync™ Menu Button : Yes (on Remote Control)
* Channel Block (with password) : Yes
* Channel Jump : Yes
* Channel Labels : Yes
* Channel Surf : Yes
* Control for HDMI™ (HDMI™ CEC) : Yes
* Edit Channel Labels : Yes
* Favorites : Graphic
* Favorites (Simple UI) : Standard
* ID-1 Detection : Yes
* Info Banner : PSIP, XDS
* Input Skip : Manual
* Label Inputs : Yes
* Multiple Language Display : English, French, Spanish
* On-Screen Clock : Yes
* On/Off Timer : Yes
* Parental Control : Yes
* Picture Adjustments Lock (For Americas) : Yes
* Remote Control : RM-YD028
* Show/Hide Channels : Yes
* Sleep Timer : Yes
* Start Up BRAVIA® Logo Display : Yes
* Theatre Mode (Theatre Button) : Yes
* White Balance (For Americas) : RGB Gain/Bias

Display Features

* Backlight Type : CCFL
* Display Device : LCD

TV System

* Channel Coverage : VHF: 2-13ch UHF: 14-69ch CATV (analog): 1-135ch CATV (digital) : 1-135ch
* Color System : NTSC
* Number of Tuners (Digital) : 1 (Hybrid)
* TV System (Analog) : M
* TV System (Digital) : ATSC
* Tuner (Cable) : Clear QAM
* Tuner (Terrestrial) : ATSC™ / NTSC

In the Box
* AC Power Cord (attached)
* Table Top Stand (separate, pre-assembled)
* Remote Control RM-YD028
* Operating Instructions
* Screws (4) for Pedestal
* Batteries (Type AA x2)
* Quick Setup Guide
* Warranty Card

Rated 4.4 out of 5 Stars
Ratings Snapshot
5 star: 62%
4 star: 25%
3 star: 0%
2 star: 12%
1 star: 0%

7 of 8 (87%) customers would recommend this product to a friend

* Consumer Reviews

Rated 5 out of 5 Stars
Ratings Snapshot
Value 100%
Design 100%
Reliability 100%
Performance 100%

Date: Oct 1, 2009

Wonderful TV...Bravia Fan
Pros: Wonderful sound, Great picture, Light weight
Cons: Nothing
This is the second Sony Bravia I have owned and I still love it. This is one of Sony's best TV's by far. The sound and picture are wonderful. The additional features in the menu add that much more WOW to the TV. I highly recommend anyone looking to purchase a new HDTV to give this one a real look. Some say it is pricey, but from what I have seen and the quality you get, $900 is not a lot for quality.

Rated 5 out of 5 Stars
Ratings Snapshot
Reliability 100%
Performance 100%
Value 100%
Design 100%


Date: Jul 7, 2009
Real performer
Pros: Great picuture, ease of control
This TV only lacks one thing, the update from Sony. Go online download the update and then you have the best picture in the world of 40 inch LCD TV's. No more going dark on dark scenes. Can't find a problem with the TV.

This TV has extremely crisp and clear 1080p. I got it for game play (gears of war 2 looks insane on this TV). I would recommend it to anyone. There is alot of picture control to tweek the picture to match the media and there is a game mode feature that adjusts levels for game play. 6 HDMI inputs! I also hooked my PC to this tv and it looks and responds very well (40 inch monitor!). The only faults I find with this TV is the stand does not swivel like the Samsung's do and it takes a while for the TV to warm up and change inputs. I repeat the picture quality is top notch and the price is not bad.

Lamp in this product contains mercury. Disposal of these materials may be regulated due to environmental considerations. For disposal or recycling information, please contact your local authorities or the Electronic Industries Alliance (www.eiae.org).

Sony (1-877-865-7669)



Sony KDL-32XBR9 - 32" BRAVIA® XBR® 1080p LCD HDTV with 120Hz anti-blur technology
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 4 HDMI inputs
* side USB port

$799.99

Sony KDL-40W3000 - 40" BRAVIA® W-Series 1080p LCD HDTV
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 10-bit display panel
* 3 HDMI inputs

$999.99

Sony KDL-40XBR7 - 40" BRAVIA® XBR® 1080p LCD HDTV with 120Hz anti-blur technology
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 10-bit display panel & video processing for over a billion possible colors
* wide-range fluorescent backlight for extended color range

$1,199.99

Sony KDL-40W5100 40" BRAVIA® W-Series 1080p LCD HDTV with 120Hz anti-blur technology
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 4 HDMI inputs
* built-in Internet connectivity with BRAVIA Internet Widgets

$1,299.99

Sony KDL-40XBR9 40" BRAVIA® XBR® 1080p LCD HDTV with 240Hz anti-blur technology
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* Internet-capable with built-in BRAVIA Internet Widgets
* "wide-gamut" fluorescent backlight for extended color range

$1,399.99

Sony KDL-46Z5100 46" BRAVIA® Z-Series 1080p LCD HDTV with 240Hz anti-blur technology
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 10-bit display panel & video processing for over a billion possible colors
* Internet-capable with built-in BRAVIA Internet Widgets

$1,499.99

Sony KDL-52S5100 52" BRAVIA® S-Series 1080p LCD HDTV
* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 1920 x 1080 pixels
* 3 HDMI inputs

$1,599.99

Sony KDL-52Z5100 52" BRAVIA® Z-Series 1080p LCD HDTV with 240Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 10-bit display panel & video processing for over a billion possible colors
* Internet-capable with built-in BRAVIA Internet Widgets

$2,199.99

Sony KDL-52VE5 52" BRAVIA® VE5 Eco Series energy-efficient 1080p LCD HDTV

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* energy-saving design with high-efficiency backlight
* 120Hz anti-blur technology for clearer motion

$2,299.99

Sony KDL-52W5150 52" BRAVIA® W-Series 1080p LCD HDTV with 120Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 4 HDMI inputs
* built-in Internet connectivity with BRAVIA Internet Widgets

$2,399.99

Sony KDL-52XBR7 52" BRAVIA® XBR® 1080p LCD HDTV with 240Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 10-bit display panel & video processing for over a billion possible colors
* wide-range fluorescent backlight for extended color range

$2,499.99

Sony KDL-52XBR9 52" BRAVIA® XBR® 1080p LCD HDTV with 240Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* Internet-capable with built-in BRAVIA Internet Widgets
* "wide-gamut" fluorescent backlight for extended color range

$2,299.99



Sony KLV-40ZX1M Ultra-thin 40" BRAVIA® 1080p LCD monitor

* ultra-thin high-definition monitor (no built-in TV tuner)
* LED edge backlight system for extended color range
* 1 HDMI input

$2,499.99

Sony KDL-52W5100 52" BRAVIA® W-Series 1080p LCD HDTV with 120Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 4 HDMI inputs
* built-in Internet connectivity with BRAVIA Internet Widgets

$2,599.99

Sony KDL-65W5100 65" BRAVIA® W-Series 1080p LCD HDTV with 120Hz anti-blur technology

* TV tuners: digital (ATSC) & analog (NTSC) over-the-air, QAM cable
* 4 HDMI inputs
* built-in Internet connectivity with BRAVIA Internet Widgets

$4,399.99



Sony 65 inch HDTV at Amazon.com



XBR10

(September, 2009) Sony Edge-LED XBR10 Models - KDL-52XBR10 and KDL-46XBR10 models.
Sony Edge-Lit LED Models BRAVIA HDTV Line XBR10 LCDs Feature 1080p Wireless High Definition with 52 and 46 inch displays.

Sony has introduced a new (Sept. 2009) line of ultra-thin BRAVIA LCD HDTVs featuring an edge-lit LED backlight. Traditional LCD TVs use a CCFL flourescent for back lighting. The lifespan for these lights is much shorter than LEDs, plus edge-LED lighting allows the TV display to become much thinner.

The XBR10-series models also deliver full 1080p wireless transmission of high definition signals from a separate media box to a receiver embedded in the TV, allowing source components to be placed out of sight.

Not only will this TV look striking when hanging on a wall, the wireless feature clears the clutter of components and messy tangles of unsightly wires, allowing you to hide components away across the room.

The XBR10 models also feature an Ethernet connection allowing them to directly access Sony BRAVIA Internet Video content using an existing broadband network. The platform offers one of the largest selections of free and premium movies, TV shows, sports, music and more from an array of partners like, Amazon Video on Demand, YouTube(R), Slacker Internet Radio, and, later in 2009, Netflix.

Bravia Internet Widgets, powered by the Yahoo! Widget Engine, also expand and personalize the TV experience by adding on-screen applications that provide such information as weather reports, stock information, financial news, Twitter, and additional content.

The full HD 1920 x 1080 progressive (1080p) models also feature Sony's Motionflow(TM) 240Hz technology, which delivers exceptionally crisp and detailed images with natural motion. The Motionflow algorithm goes beyond traditional 120Hz technology by quadrupling the frame rate of conventional LCD TVs and interpolating three new frames.

The models are Digital Living Network Alliance (DLNA(R)) compliant, enabling easy access to digital photos, music, and video stored on a PC or other DLNA server using the XMB(R) interface and the TV's remote control. They also offer a USB input for displaying digital photos or playing digital video and music files from a USB storage device.

Other notable features include:
BRAVIA Engine™ 3
24p True Cinema™
xross media bar™ (XMB) with enhanced 3D favorites Menu
Internet powered TV Guide Onscreen
BRAVIA Sync™
4 HDMI inputs
RS232C -- Single PC, component, composite and component/composite selectable inputs


The XBR10 models exceed Energy Star(R) 3.0 guidelines for energy efficiency and use Sony's Light Sensor(R) technology to adjust backlight intensity based on ambient room light helping to save energy and reduce the user's overall carbon footprint.

The KDL-52XBR10 and KDL-46XBR10 models are available October 2009 at Sony Style retail stores, www.sonystyle.com and at similar authorized Sony retail outlets across the country, for about $5,000 and $4,500, respectively.

Note: Broadband Internet connection speed of at least 2.5 Mbps is recommended. A full screen display is not available for all Internet video. PC input resolutions may be limited. News releases and digital images with captions are available at http://www.sony.com/news. For information regarding the nearest Sony authorized dealer or service location, call 1-800-222-SONY.

Edgelit LED backlighting has allowed LCDs to get thinner than ever, but at some point you run into physical limitation; you can't make a TV thinner than the actual inputs. That is, unless you move the inputs somewhere else, which is precisely what Sony has done with its new KDL-XBR10 line of LCDs. The XBR10 series uses a separate media receiver to handle inputs, and it transmits video wirelessly to the display, similar to the design of Panasonic's 1-inch-thick Z1 plasmas. The rest of the features are similar to what's available on other Sony LCDs.

Sony USA introduced its XBR10 line up in the form of 46 and 52 inch ultra slim panels aka KDL-46/52XBR10. These models definitely resemble ZX1 model released early 2009 and newly announced ZX5 series in Japan. What’s new in this offering: wireless media receiver has finally arrived to the shores of the USA (EU and JP model of ZX1 already had the wireless capability with 1080i support) that will stream 1080p to the display. Sony has utilized media receiver units before with XBR LCD and Plasma models back in 2003-2005, even though they were wired it was still a great solution to get your AV equipment hidden while the LCD panel hung nicely on the wall.

Key features of the Sony KDL-XBR10 series:

1,920×1,080 (1080p) native resolution
Four HDMI inputs
Sony’s Motionflow 240Hz processing
Edge-lit LED backlighting
Quoted contrast ratio of over 1,000,000:1
Bravia Internet Widgets, powered by the Yahoo Widget Engine
DLNA-compliant; stream music, photos, and video from other DLNA servers
USB input
RS232C input
46-inch KDL-46XBR10 | $4,500 list price
52-inch KDL-52XBR10 | $5,000 list price
Both models available in October 2009



Sony KDL-32XBR9
Sony Bravia LCD HDTV 1080p KDL-32XBR9

Sony ZX1 40 inch LCD HDTV with LED edge-lighting

Sony ZX1 Ultra Slim LCD TV with LED backlights
Very late in 2008, Sony released a new 40 inch HDTV with a 9.9mm thin screen, the ZX1. That's about the same depth as a CD case, less than 1/2 inch. At just under 10mm the new Sony 40” ZX1 Bravia LCD has reset the bar when it comes to ultra-slim TV display panels. The ZX1 uses Sony’s innovative Edge LED Technology which lights the screen from around the edge rather than from the back of the screen, as in a traditional LCD screen, which accounts for the reduction in depth. Because the new KDL-40ZX1 is so slender and light, it can easily be mounted on wall surfaces and can even be placed in ‘picture frame mode’ to act as a display screen when not in use.

No Cables - Wireless Media Receiver
The ZX1 features Sony’s unique wireless technology and uses a separate media receiver which can be placed anywhere in the same room. The unit transmits the TV signal or other HD media including broadcasts from Blu-ray players or Playstation 3 direct to the screen without the need for extra cabling (1080i). Even the remote control can operate devices without having to be pointed directly at them. In the USA it seems Sony markets the display as the KLV-40ZX1M which is the display panel only, not including the media receiver. In Europe, the KDL-40ZX1 has a DVB terrestrial tuner with HDMI ports. The ZX1 panel itself does have a single HDMI input for 1080p sources.

LED edge-lighting is one of two methods to move beyond the flourescent backlit LCD displays. The other is called local-dimming LED and this has some advantages. The Sony XBR8 models have the local-dimming LED backlights. The 2009 XBR9 models do not replace the XBR8 models. Generally you can get a clue by checking the price. The XBR8 models will cost much more due to the new LED technology. Samsung also has this LED backlighting, however they mislead by calling it an LED TV. It is still LCD, just uses LED backlighting. Organic LED TV displays (OLED) may supercede it all as it seems to offer unlimited potential including paper thin flexible displays.

Hugh 65 inch Sony KDL-65W5100

The huge 65" screen of Sony's KDL-65W5100 provides full 1080p resolution and Motionflow anti-blur processing. Besides your high-def video sources, this TV opens the door to some viewing options using your high-speed Internet service.

Stay connected to the latest HD sources — and to the Internet The KDL-65W5100's versatile set of connections includes four HDMI inputs to handle high-def video sources like a Blu-ray player. Accessing the Internet is easy, thanks to built-in web applications called "widgets." Using the TV's remote, you can just click on-screen icons to check real-time information, like news and weather, or stream video clips from YouTube® and movies from Amazon Video on Demand™.

64.5" screen (measured diagonally)
widescreen 16:9 aspect ratio
high-gloss black finish
built-in digital (ATSC) and analog (NTSC) tuners for over-the-air TV broadcasts (antenna required)
built-in QAM cable TV tuner receives unscrambled programs without a set-top box (cable service required)
1920 x 1080 pixels
selectable Motionflow™ 120Hz anti-blur technology for clearer motion
2000:1 contrast ratio (50,000:1 dynamic)
BRAVIA Engine 3™ digital video processing
Advanced Contrast Enhancer (ACE) dynamic backlighting for better contrast and black levels
Deep Color support
Internet-capable with built-in BRAVIA Internet Widgets (broadband service required)
capable of streaming photo/video/music content from a compatible DLNA-enabled networked computer
TV Guide® Interactive Program Guide
built-in stereo speakers (10 watts x 2)
multibrand remote control
BRAVIA Sync™ simplifies control of compatible Sony components via the HDMI connection (HDMI-CEC)
picture settings memory for each video input
7 A/V inputs, including:
1 composite video (side)
1 S-video (side)
2 component video (one is selectable component/composite) — accepts signals up to 1080p
4 HDMI v1.3 (1 rear, 3 side) — accepts signals up to 1080p (60Hz, 24Hz)
side PC input: analog RGB (D-Sub 15-pin)
RF input for antenna/cable signals
optical digital audio output for Dolby® Digital

Ethernet port
side USB port for digital photo/video/MP3 playback with Sony cameras and flash memory drives
Energy Star® 3.0 compliant — see our article on TV power consumption for more info about this and other testing standards
detachable stand
wall-mountable (bracket not included)
61"W x 37-7/8"H x 4-5/8"D (40"H x 16-3/4"D on stand)
weight: 126.3 lbs. with stand, 107.5 lbs. without stand
warranty: 1 year parts & labor

2008 Sony BRAVIA

Sony introduced 17 new Bravia LCD HDTV models for 2008. Falling into six different model lines, Sony has sprinkled its Digital Media Extender tech liberally throughout the releases, future technology and Bravia Link is an option down the road. The top end models consist of the KDL-40Z4100 and KDL-46Z4100, with new Bravia Engine 2, 120Hz image processing, x.v. Color, WCG-CCFL and 10-bit panels. The Z-series also throws in USB ports, DLNA connectivity and Bravia Sync HDMI control.

Sony's W- Series Bravia's bring the 120Hz Motionflow goods, Bravia Sync control, and USB media player connections to 52-, 46- and 40-inch models. Next up is the V series, available in the same sizes as the W, but without 120Hz and USB features. The XBR6 line of Bravia's brings 1080p to smaller 37- and 32-inch models with the same 3D interface as the W- and V-, bu no USB connection. The N- and M- series LCDs are only packing 720p resolution in their 37-, 32-, and 26-inch models, but the N adds integrated 5.1 (37- and 32-inch) or 3.1 speakers (26-inch.)

BRAVIA® KDL-46Z4100 Flat-panel LCD HDTV

Available - Spring 2008
* 46-inch 1080p flat-panel LCD HDTV with new slim frame bezel and ultra-thin depth
* 120Hz Motionflow high frame rate technology
* x.v.Color and Deep Color compatible
* DLNA compliant
* Digital Media Port (DMP) ready for optional accessories include Audio cradles compatible with select Network Walkman™ players and iPod® products
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

BRAVIA® KDL-40Z4100 Flat-panel LCD HDTV

Available - Spring 2008
* 40-inch 1080p flat-panel LCD HDTV with new slim frame bezel and ultra-thin depth
* 120Hz Motionflow high frame rate technology
* DLNA compliant
* Digital Media Port (DMP) ready for optional accessories include Audio cradles compatible with select Network Walkman™ players and iPod® products
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

BRAVIA® KDL-52W4100 Flat-panel LCD HDTV

Available - Spring 2008
* 52-inch 1080p flat-panel LCD HDTV
* 120Hz Motionflow high frame rate technology
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* BRAVIA Engine 2 digital signal processing
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

BRAVIA® KDL-46W4100 Flat-panel LCD HDTV

Available - Spring 2008
* 46-inch 1080p flat-panel LCD HDTV
* 120Hz Motionflow high frame rate technology
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* BRAVIA Engine 2 digital signal processing
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

BRAVIA® KDL-40W4100 Flat-panel LCD HDTV

Available - Spring 2008
* 40-inch 1080p flat-panel LCD HDTV
* 120Hz Motionflow high frame rate technology
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* BRAVIA Engine 2 digital signal processing
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

BRAVIA® KDL-32XBR6 Flat-panel LCD HDTV

Available - Summer 2008

* 32-inch 1080p flat-panel LCD HDTV
* 120Hz Motionflow high frame rate technology
* DLNA compliant
* Digital Media Port (DMP) ready for optional accessories include Audio cradles compatible with select Network Walkman™ players and iPod® products
* 24p True Cinema input capable
* High-definition 3D graphic user interface
* Digital Media Extender (DMex) ready for optional modules like the BRAVIA Internet Video Link and future expansion modules
* 1080p input capable via HDMI (x4), Component (x2) and PC input
* BRAVIA® Sync™

All of the new models in the line feature Sony's Digital Media Extender (DMeX), offering a digital connection for the BRAVIA Internet Video Link module (sold separately), which allows users to view select Internet video, including high-definition content, from the comfort of their living room from providers like AOL, Yahoo! and Grouper, as well as Sony Pictures Entertainment and Sony BMG Music. The module mounts on the back of a compatible Sony television and connects directly to the Internet via an existing broadband Ethernet connection (3 Mbps or higher) without the use of a personal computer. The feature will give users access to select Internet video, music videos, movie trailers, user generated videos and RSS feeds without additional charges.

Sony BRAVIA XBR6, XBR7 and XBR8 Series LCD HDTVs

Sony unveiled seven new BRAVIA XBR flat-panel LCD HDTVs including models with Triluminos LED backlight and local dimming for outstanding black-level reproduction and unmatched contrast. The new models expand the BRAVIA LCD HDTV line up to 30 models ranging in screen size from 19- to 70- inches measured diagonally. The BRAVIA XBR models represent Sony’s premium line, delivering the latest features and the pinnacle of picture quality.

Leading the line is the full HD 1080p 55-inch KDL-55XBR8 and 46-inch KDL-46XBR8 models. The models incorporate Sony’s TRILUMINOS three-color LED backlight technology with local dimming coupled with 10-bit processing and 10-bit panel to deliver exceptionally deep black level and accurate colors. The Sony TRILUMINOS LED backlight technology dramatically expands the TV’s color range by aligning individual clusters of red, green and blue LEDs, significantly elevating color purity compared to traditional single white LED backlights. The models also feature BRAVIA Engine™ 2 PRO, which is Sony’s latest high quality picture processing technology and the company’s Motionflow 120Hz high frame rate technology.

The full HD 1080p XBR7-series includes the 70-inch KDL-70XBR7 and 40-inch KDL-40XBR7 models. With WCG-CCFL backlight, 10-bit processing and 10-bit panel, and ACE (Advanced Contrast Enhancer circuitry), the models deliver outstanding picture quality and elegant style only BRAVIA can deliver.

The KDL-70XBR7 features BRAVIA ENGINE 2 Pro digital video processing, while the KDL-40XBR7 offers BRAVIA ENGINE 2 EX. The models both feature Sony’s Motionflow 120Hz high frame rate technology and x.v.Color. Rounding out the feature set on these models is the new 3D Favorite Multi-plane graphics, XMB graphic interface with TV Guide, BRAVIA Sync, DMeX and DMP compatibility.

Complementing the full HD 1080p 32-inch class (31.5 inch diagonal) KDL-32XBR6 and 37-inch KDL-37XBR6 models previously announced, the full HD 1080p 52-inch KDL-52XBR6, 46-inch KDL-46XBR6 and the 40-inch KDL-40XBR6 models were also introduced (all screen sizes measured diagonally). The models offer a space-saving bottom speaker, floating-glass industrial design and all of the features found in the KDL-40XBR7 except the RS-232C connection and BRAVIA ENGINE 2 EX.


Sony Bravia XBR line to get LED backlights

Sony's XBR line of top-end Bravia HDTV sets will receive one of its most extensive updates. In addition to an improved interface and support for DLNA media sharing as well as online program guides, all of which will appear in the XBR7, the top-end XBR8 will be the first Sony set to include LED backlighting. Nicknamed TRILUMINOS, the feature will dramatically improve contrast ratios by allowing the TV to selectively shut off the backlight in darker parts of a scene, creating much deeper blacks without affecting the rest of the picture. It also improves the overall color accuracy and reduces the power draw compared to a normal set's cold cathode fluorescent (CCFL) light, which is almost always switched on.

A fast 120Hz LCD panel, four HDMI inputs, and other features from other 2008 models will carry through to the new range-topping screen. The XBR8 is expected to launch at first with just one 46-inch model, the KDL-46XBR8. A 52-inch XBR8 model will follow along with the XBR7 line, which includes at least 40-inch (KDL-40XBR7) and 70-inch (KDL-70XBR7) versions. The XBR6 series has the 32- and 37-inch sets but will include 40-, 46-, and 52-inch versions.

SONY BRAVIA Z-Series for 2008

The KDL-46Z4100 is part of Sony's new for 2008 "Z-Series" line of HDTVs, offering picture quality approaching that of more expensive XBR models, but with a sleek, space-efficient design. Both the panel depth and the bezel surrounding the screen are thinner than the norm for LCDs — this 46-inch TV actually has the same dimensions as a typical 42-inch model. The KDL-46Z4100 has 1080p screen resolution, plus advanced technologies that complement that clarity with exceptional motion and color reproduction. June 2008 release for about $2,200 to $2,700.

Sony's Motionflow™ technology delivers smear-free motion
Every TV maker approaches 120Hz processing differently, but Sony's Motionflow technology is one of the most sophisticated and effective solutions. It doubles the video frame rate by inserting 60 entirely new frames between the original 60 frames. The system analyzes the motion of specific on-screen objects as well as overall movement in each scene, adjusting the amount of enhancement to deliver seamlessly smooth, sharp pictures.

10-bit LCD panel and video processing for more accurate colors
Two key factors determining LCD picture quality are the LCD panel and the video processing circuitry. The KDL-46Z4100 uses an LCD screen with 10-bit resolution. A 10-bit panel can display 1024 levels of gradation for each primary color — red, green, and blue — compared to only 256 steps for conventional 8-bit panels. That expands the color palette from millions of shades to over a billion. And 10-bit video processing fully utilizes the panel's exceptional color resolution to show even the subtlest shadings.

Versatile inputs keep you ready for the latest HD sources
The KDL-46Z4100's "jack pack" includes four advanced HDMI connections that will ensure maximum picture quality as high-def formats evolve. Sony calls them 24p True Cinema capable, which means they can accept the 1080p/24 output from a Blu-ray player. Most movies are originally shot at 24p (24 frames per second), so this feature lets you see video in its most flawless form. One HDMI input is placed on the side of the TV so it's easier to hook up an HD camcorder or video game console.

Details: 2008 Sony Bravia Z-Series 46 inch LCD HDTV

* 46" widescreen HDTV (16:9 aspect ratio)
* built-in digital (ATSC) and analog (NTSC) tuners for over-the-air TV broadcasts (antenna required)
* built-in QAM cable TV tuner receives unscrambled programs without a set-top box (cable service required)
* 1920 x 1080 pixels
* Motionflow™ 120Hz anti-blur technology for clearer motion
* 8-millisecond pixel response time
* 3000:1 contrast ratio (30,000:1 dynamic)
* 178°(H) x 178°(V) viewing angle
* 10-bit display panel and video processing for over a billion possible colors
* BRAVIA Engine 2™ digital video processing
* Advanced Contrast Enhancer (ACE) dynamic backlighting for better contrast and black levels
* Deep Color support
* 1-tuner picture-in-picture
* TV Guide On Screen® program guide
* built-in stereo speakers (10 watts x 2)
* illuminated multibrand remote control
* BRAVIA Sync™ simplifies remote control for compatible Sony components (HDMI-CEC)
* picture settings memory for each video input
* 9 A/V inputs, including:
o 3 composite video (2 rear, 1 side)
o 1 S-video
o 2 component video (accepts signals up to 1080p)
o 4 HDMI v1.3 (3 rear, 1 side) — accepts signals up to 1080p (60Hz, 24Hz)
* PC input: analog RGB (D-Sub 15-pin)
* RF input for antenna/cable signals
* optical digital audio output for Dolby® Digital
* Ethernet port for streaming content from a DLNA-compliant media server
* DMex port for connecting optional add-on modules like the BRAVIA Internet Video Link
* Energy Star® compliant
* detachable stand
* wall-mountable (bracket not included)
* 42-1/2"W x 27-1/8"H x 3"D (29"H x 12-1/8"D on stand)
* weight: 58 lbs. with stand; 49 lbs. without stand


SONY BRAVIA 70 inch screen LCD HDTV

SONY 70" KDL-70XBR3 is the largest screen size in the BRAVIA LCD line and pushes the limits of display technology with Full HD 1920x1080 resolution and amazing features such as 10-bit panel and picture processing, MotionFlow high-frame rate technology, Triluminos LED backlight, and x.v.Color. Available in an elegant piano black floating glass design, this remarkable television also includes 3 HDMI inputs, 2 component inputs and a PC input. BRAVIA Engine Pro with DRC-MFv2.5, Advanced Contrast Enhancer (ACE) and 178-degree viewing angles help to deliver a dynamic contrast ratio of 7000:1. Built-In HDTV Tuner: Add HD-capable antenna to receive over-the-air high-definition broadcasts, where available. HDMI inputs provide an uncompressed all-digital audio/video link for the highest-quality connection and support copy-protected HD broadcast content 1080p display provides the highest quality progressive-scan picture possible from a high-definition source.

* Full HD 1080
* 1920x1080 Panel Resolution
* 10-bit Processing and 10-bit Display
* x.v.Color BRAVIA HDTV's performance
* MotionFlow
* BRAVIA Engine PRO Full Digital Video Processor T
* Live Color Creation System
* TRILUMINOS LED Backlight
* HDMI and PC Connectivity
* Advanced Contrast Enhancer (ACE) Function
Price: $31,349.99

Troubleshooting
www.sony.com/tvsupport
1-800-222-SONY (7669) USA


Sony Bravia XBR6, XBR7, XBR8 Release Dates

o KDL-32XBR6 July 2008
o KDL-37XBR6 July 2008
o KDL-40XBR6 September 2008
o KDL-46XBR6 October 2008
o KDL-52XBR6 September 2008
o KDL-40XBR7 October 2008
o KDL-70XBR7 October 2008
o KDL-46XBR8 August 2008
o KDL-55XBR8 September 2008



Coming closer to reducing the tangle of cords often associated with modern home entertainment systems, Sony has released its wireless HDMI technology. This will allow users to house their components in a closed cabinet, eliminating the need to run several wires through the wall to the television. The specification currently only supports 1080i though, although Sony is working on a 1080p version.

While Sony has a 11-inch OLED TV model on the market, the XEL-1, priced at a whopping $2,500, it plans to invest $220 million in 2009 to further bring down the price and to develop larger screen sizes. Eventually the company wants to integrate the displays into "rolled goods, like window shades that drop down, covering your window to turn [it] into a TV.

SONY REDEFINES LCD PICTURE QUALITY WITH NEW XBR HDTV LINE

June 2008 - Sony introduced seven new BRAVIA® XBR flat-panel LCD high-definition televisions including models with TRILUMINOS® LED backlight and local dimming for outstanding black-level reproduction and unmatched contrast. The new models expand the BRAVIA LCD line up to 30 models ranging in screen size from 19 to 70 inches measured diagonally. The XBR models represent Sony's premium line, delivering the latest features and the pinnacle of picture quality.

XBR8-Series Leading the line is the full HD 1080p 55-inch KDL-55XBR8 and 46-inch KDL-46XBR8 models (all measured diagonally). The models incorporate Sony's TRILUMINOS three-color LED backlight technology with local dimming coupled with 10-bit processing and 10-bit panel to deliver exceptionally deep black level and accurate colors. Sony's TRILUMINOS LED backlight technology dramatically expands the TV's color range by aligning individual clusters of red, green and blue LEDs, significantly elevating color purity compared to traditional single white LED backlights.

Additionally, the sets offer the new Advanced Contrast Enhancer PRO (ACE PRO) technology. ACE PRO, which features Sony's own algorithm for local dimming, improves contrast and dynamic range by controlling the LED backlight level by area so that detail is maintained in the dark areas, while other areas are driven near peak brightness. The technology reduces unnecessary light emission resulting in true, deep blacks and reduced power consumption compared to conventional LED backlit models. The models also feature BRAVIA Engine™ 2 PRO, which is Sony's latest high quality picture processing technology and the company's Motionflow 120Hz high frame rate technology.

Sony's Motionflow technology allows you to enjoy movies and prime-time TV (film-based content) with exceptional clarity and resolution in motion. The Motionflow algorithm identifies film content and removes "judder" resulting in a clearer picture with smoother motion during sweeping pans without a visible jerking or stuttering. Additionally, Motionflow 120Hz technology creates 60 unique frames between each of the existing 60 frames, doubling the frames displayed per second, further improving images for fast action sports and other programming.

Rounding out the picture enhancement suite in the XBR8 is x.v.Color compatibility. This technology expands the potential color data range of video by about 1.8 times, resulting in the display of more natural and vivid colors similar to what the human eye can actually see. This complements Sony's HD camcorder models and Blu-ray Disc players, which capture and display color range beyond what broadcasters currently deliver.

The models also feature Sony's Digital Media Extender (DMeX), providing the ability to seamlessly add new features. DMeX allows users to connect optional expansion modules such as the BRAVIA DVD Link, the BRAVIA Wireless link, the BRAVIA Input Link, and the BRAVIA Internet Video Link. The BRAVIA Internet Video Link module attaches to the back of a selection of the Sony's 2007 and 2008 BRAVIA LCD flat-panel television models. The service seamlessly streams on-demand entertainment including movies, TV programs, your favorite YouTube videos and a variety of other content not found on network or cable/satellite TV. The service connects to the Internet via your existing broadband Ethernet connection and streams content at no additional charge. Content is easily navigated with Sony's Technical Emmy® award-winning Xross Media Bar (XMB)™ user interface.

Rounding out the feature set is Digital Media Port (DMP) compatibility, which provides access to video and music from portable media devices like compatible Walkman® and iPod® players and other DMP accessories, which are sold separately. The models also can display digital photos using creative multi-plane 3D graphics slideshows from USB devices, as well as access photos from your PC in another room using Digital Living Network Alliance (DLNA) compliant devices via your home network. Sony's new 3D Favorites Menu complement the XMB graphical user interface, which has been also been enhanced with Sony-unique integration of TV Guide providing easy access and navigation of content and menus through colorful thumbnails and logically placed icons.

Inputs found on the XBR8 models include four 1080/60 24p HDMI connections (HDCP), two 1080/60p HD component inputs, a 1080/60p-capable PC input, Ethernet (RJ-45) port and a RS-232C connection.

XBR7-Series

The full HD 1080p XBR7-series includes the 70-inch KDL-70XBR7 and 40-inch KDL-40XBR7 models. With WCG-CCFL backlight, 10-bit processing and 10-bit panel, and ACE (Advanced Contrast Enhancer circuitry), the models deliver outstanding picture quality and elegant style only BRAVIA can deliver. The KDL-70XBR7 features BRAVIA ENGINE 2 Pro digital video processing, while the KDL-40XBR7 offers BRAVIA ENGINE 2 EX. The models both feature Sony's Motionflow 120Hz high frame rate technology and x.v.Color. Rounding out the feature set on these models is the new 3D Favorite Multi-plane graphics, XMB graphic interface with TV Guide, BRAVIA Sync, DMeX and DMP compatibility. The XBR7 models also can display digital photos and play digital music from USB devices and photos from Digital Living Network Alliance (DLNA) compliant devices via your home network. Inputs include four 1080/60 24p HDMI connections (HDCP), two 1080/60p component inputs, a 1080/60p PC input, Ethernet (RJ-45) port and a RS-232C connection.

XBR6-Series

Complementing the full HD 1080p Sony Bravia XBR-Series KDL-32XBR6 32-Inch 1080p LCD HDTV and Sony Bravia XBR-Series KDL-37XBR6 37-Inch 1080p LCD HDTV models previously announced, the full HD 1080p 52-inch KDL-52XBR6, 46-inch KDL-46XBR6 and the 40-inch KDL-40XBR6 models were also introduced (all screen sizes measured diagonally). The models offer a space-saving bottom speaker, floating-glass industrial design and all of the features found in the KDL-40XBR7 except the RS-232C connection and BRAVIA ENGINE 2 EX.

All of the new XBR series models also offer the option of additional speaker grille color accents including silver, red, brown and gold. The optional color grilles can be purchased separately. XBR8 and XBR7 models ship with a black grille cover and the XBR6 ships with a silver grille cover. Additional grille covers are sold separately.

Sony’s XBR8 Series LCD televisions consisting of the 46” KDL46XBR8 and 55 inch KDL55XBR8 are Sony’s top of the line and most expensive LCD HDTVs of 2008 and early 2009. They were released in the fall of 2008 and offer shoppers some of the most impressive and certainly breathtaking picture, sound and feature qualities for those that really want to experience the best of the best. Being the only current Sony televisions to offer LED-based LCD technologies, they are easily leaps and bounds above the rest of the Sony models in terms of picture clarity, depth and realism while also having every other feature of the other expensive Bravia series.

Comparing the Sony XBR8 vs other Bravia
Features of the Sony Bravia XBR8 Series:

LED Backlighting: offering huge upgrades in picture quality, realism and detail with much deeper black levels and higher contrast ratios than conventional and more common LCD sets. Also has longer lifespan and lower power consumption because of the LED-LCD backlighting.

16:9 Full High Definition 1080p resolution:
MotionFlow 120Hz refresh rate: effectively doubles the frame rate of your HDTV resulting in much smoother and natural imaging by reducing judder and problematic action imaging defects.
10-Bit display panel with 10-Bit image processing: most current HDTVs you will see are in 8-bit, and the extra 2-bits actually adds dramatically more color possibilities, not just 30-40% like one might imagine, an 8-bit panel has 16,777,216 colors possible, but a 10-bit panel has 1,073,741,824 colors possible or a 64 times more possibility.
24p TrueCinema Mode: Because of the 120Hz frame rate upgrade, the Sony XBR8 is capable to play films and bluray directly how it was supposed to be played, movies are filmed at 24 frames per second and because 120HZ is a direct multiple of that where the standard 60FPS is not, there is no need for guesswork or conversion like in other televisions… resulting in a more true, natural and better looking cinema experience.
More than enough inputs: With 4 HDMI1.4 ports, 2 components, composite and other connectors the Sony XBR8 series televisions can handle all your peripherals and hook-ups.

Compare Sony XBR8 vs similar hdtvs:
Comparing the Sony XBR8 vs. XBR7

The main difference when you compare the Sony xbr7 vs. xbr8 series models is the LED based backlight found in the XBR 8 series… This change along with a few other things like”Advanced Contrast Enhancer PRO”, and a ‘new BRAVIA Engine 2 PRO’ results in very substantial increases in contrast ratio and picture quality making images on the Sony XBR8 much better, natural and lifelike and all around better than the XBR7.

Stepping down from the Sony XBR8 to the XBR7

No more TRILUMINOS RGB LED backlight
Picture quality reduced noticeably
No more “Advanced Contrast Enhancer PRO”
Inferior image engine – no more ” BRAVIA Engine 2 PRO “
but wider selection of size – 40 to 70 inch variations available on XBR7

Bravia XBR7 Series consists of:

40 inch Sony KDL40XBR7
52 inch Sony KDL52XBR7
70 inch Sony KDL70XBR7

Comparing the Sony XBR7 vs. XBR6

Main differences when the Sony XBR7 is compared to the XBR6 series HDTV sets are a series of improved and better image processing engine (Bravia Engine 2 Pro on the KDL40XBR7 and BE2 EX on the KDL70XBR7). Other changes such as the addition of an RS232 port and a few tweaks and additions make the Sony XBR7 a slightly superior set although the differences between the two aren’t too substantial like when you compare it to the XBR8 with the LED backlight technology. Other notable differences are the 6 speakers over the 4 found on the cheaper KDLXBR6 models, and on the 52 inch KDL52XBR7 model which was added a little later, 240Hz Motionflow technology effectively doubling the refresh rate of the older models.

Stepping down from XBR7 to XBR6

Loss of RS-232 port
Slight Downgrade on the image engine
More size options available on the XBR6 while missing the big 70” option in the XBR7 series
6 total speakers on the XBR7 versus 4 on XBR6– for a fuller and better sound quality
240Hz available on KDL52XBR7 versus 120Hz on other XBR6/XBR7 models

Bravia XBR6 Series consists of:

32 inch Sony KDL32XBR6
37 inch Sony KDL37XBR6
40 inch Sony KDL40XBR6
46 inch Sony KDL46XBR6
52 inch Sony KDL52XBR6

Comparing the Sony XBR7 vs. XBR8 vs. XBR9

Sony’s XBR9 series is substantially different from the XBR8s… They will not use a LED backlight system like the XBR8s, and as such are more of the successor to the XBR7. Dramatic differences are visible when you compare the Sony Bravia XBR9 and XBR7 series units, with new internet connectivity being a major difference with tons of internet features available through yahoo widgets, a doubling of the framerate to 240Hz motion flow versus 120Hz found on the KDL-XBR8 and KDL-XBR7 and a brand new and improved image processing engine (BRAVIA engine 3)

Differences between XBR6 , XBR7, XBR8 and the Sony XBR9

Doesn’t have the LED backlight of the XBR8 = reduced image quality
XBR9 has 240Hz motionflow where all the other have 120HZ (with exception of KDL52XBR7)
XBR9 is only one to include incredibly cool yahoo widgets internet connectivity, for displaying all sort of info from the net and hooking up to tons of new and ever expanding internet-driven applications and media
New Bravia Engine 3 is unique to the XBR9 and is sure to offer up some imaging improvements

Bravia XBR9 Series consists of:

32 inch Sony KDL32XBR9
40 inch Sony KDL40XBR9
46 inch Sony KDL46XBR9
52 inch Sony KDL52XBR9

Comparing the Sony XBR8 vs. Sony Z4100 Series

More on par with the XBR6, the Sony Z4100 series shares a few features such as 120Hz motionflow, 24p True cinema, and many of the networking and multimedia features as the XBR8… However the XBR8 is a far superior television again with its LED based backlighting, new bravia engine 2 Pro (compared to just BE2), Advanced Contrast Enhancer PRO, and other features such as x.v. Color and DLNA compliance… In terms of image quality and features the XBR8 series is easily distinguishable as the superior set compared to Sony’s Z4100 models.

Stepping down from XBR8 to Z4100

Lose the LED backlighting (1,000,000:1 to 50,000:1 contrast ratio difference)
Noticeable picture quality advantage for XBR8
Z4100 series not available in larger than 46 inch version as XBR8 is
Lose x.v. color support
Lose DLNA
Bravia Engine 2 Pro improvement over Z4100’s BE2

New and tweaked Advanced Contrast Enhancer PRO on XBR8 is superior to Z4100 series’ ACE

Bravia Z4100 Series consists of:

40 inch Sony KDL40Z4100
46 inch Sony KDL46Z4100

Comparing the Sony XBR8 vs. Sony W4100 Series

The Sony W4100 series is quite closely related to the Z4100 models above and as such the comparison isn’t that far removed from the description above. The main things to consider when comparing the Bravia XBR8 vs the w4100 and z4100, is that the W4100 also lacks DLNA compliance, x.v. color support and only has an 8-bit versus 10-bit panels that the Z4100 had in common with the XBR8. The other major difference being the WCG-CCFL (flourescent) backlight on the Z4100 series is capable of wider color gamut than the W-series backlight.

Stepping down from Z4100 to W4100

The Sony Z4100’s WCG-CCFL backlighting produces a wider color gamut than W4100 non-WCG backlight
W4100 only has 8-bit panel and processing compared to Z series and XBR series 10-bit panels… results in exponential amounts of color possibilities lost
Bravia W series has more size options than Z series with the addition of the 52” variation
Loss of X.V. color support on the w4100

Bravia W4100 Series consists of:

40 inch Sony KDL40W4100
46 inch Sony KDL46ZW100
52 inch Sony KDL52W4100

Comparing the Sony XBR8 vs. V4100 Series At a much lower price tag then the W4100 & Z4100, comparing the XBR8 vs. V4100 series is quite substantial. It missed out on all things mentioned above stepping down to the xbr6, z4100, and w4100 and also misses out on a few things that the W4100 has such 120Hz dejudder processing (Motionflow) , 24p True cinema mode, and takes a 15-20% hit to contrast ratio to make the picture noticeably not as true or vivid as the slightly more expensive W-series. Stepping down from W4100 to V4100 V4100 series looses the enhanced refresh rate (120Hz motionflow) and as such images are more prone to judder and artefacts, especially in fast moving action Loss of 24p TrueCinema mode results in need to convert movie frames resulting in less natural movie experience Reduced contrast ratio of 25,000:1 noticeable in picture quality compared in 30,000:1 W 4100 series. Bravia V5100 Series consists of:

40 inch Sony KDL40V4100
46 inch Sony KDL46ZV100
52 inch Sony KDL52V4100




Bravia Models - M-Series 2008

KDL-37M4000 - 37" screen | April 2008
KDL-32M4000 - 32" screen | April 2008
KDL-26M4000 - 26" screen | April 2008
KDL-19M4000 - 19" screen | April 2008 ($499.99) 720p native resolution, available in white



SONY BRAVIA 2008 M-Series LCD HDTV

BRAVIA M-Series 19 inch LCD HDTV

• Screen Size: 19” (diagonal)
• 16:9 Widescreen HD 720p or 1080i Resolution (1440x900) LCD Panel
• Up to 1080p input capable via HDMI interface
• MPEG Noise Reduction
• 3D Comb Filter
• 10W (5W x 2) Audio Power Output
• Simulated Stereo
• Dolby Digital
• Sleep timer
• V-Chip Parental Control
• VESA hole spacing compatible for use with Optional wall mounts
• ATSC / NTSC Tuner with QAM
• Fast panel response
• Wide Viewing Angle
• Color: Black or White
• 1-Year Limited Warranty
• Input Ports: HDMI, RF Connection, 2 x Composite Video (1 Side/1 Rear), S-Video, Component Video (Y/Pb/Pr) Input, PC in (D-Sub) + Audio In (Stereo Mini), 4 x Analog Audio Input (1 Side/3 Rear), Audio Out, Optical Digital Out, Headphone Jack
• Approximate Unit Dimensions: 15.9" (H) x 19.1" (W) x 6.5" (D) with Pedestal
• Approximate Unit Weight: 16.1 pounds

Bravia Models - S-Series 2008

KDL-40S4100 - 40" screen | April 2008 ($1,199.99) 1080p FULL HD
KDL-46S4100 - 46" screen | April 2008 ($1,599.99) 1080p FULL HD
Digital ATSC tuner / Analog NTSC tuner / unscrambled QAM
Table-top Stand
Wall-mountable
Built-in stereo speakers
V-chip Parental Control
Fall asleep to TV using the sleep timer - Off, 15, 30, 45, 60, 90, or 120 min.
Store up to 8 favorite channels in your favorites list
On-Screen menu adjusts picture and sound
Headphone Jack
Digital Audio Out
Inputs for HDMI, Component video, composite video/audio, 75 ohm RF, PC input
Connect DVD, Cable TV box, video game and A/V Receiver
Remote control, AA batteries, owner's manual, setup guide


SONY BRAVIA V-Series 40 inch KDL-40V4100 1080P HDTV

• HDTV w/ Built in ATSC Tuner
• Full 1080p panel resolution
• 10-bit 16:9 HD panel
• BRAVIA Engine II (BE-2)
• ACE
• 24P True Cinema capable
• Live Color Creation featuring WCG-CCFL backlight
• Photo TV HD
• TV Guide
• DMex
• VESA compliant mounting
• S Force Front Surround
• 4 HDMI inputs
• 2 Component video inputs
• Dimensions: 38.9 x 25.5 x 4.4 in (986 x 646 x 110mm) without stand
• Weight: 51 lbs.
• 178/178 Viewing Angle
• Dynamic Contrast Ratio: 25,000:1
• Native Pixel Resoltuion: 1920 x 1080
• VESA compliant
• Acceptable Video Signals : 480/60i, 480/60p, 720p, 1080/60i, 1080/24p HDMI™ only), 1080/60p (HDMI™ / Component)
• Headphone Output: 1
• HDMI Connections: 4
• Audio Out: 1
• Analog Audio Inputs: 6
• Component Video: 2
• Composite Video Input: 3


Bravia Models - W-Series 2008

KDL-40W4100 - 40" screen | April 2008
KDL-46W4100 - 46" screen | April 2008
KDL-52W4100 - 52" screen | April 2008

The W-series is part of the high end lineup of Sony LCD televisions. 2007's W-series offerings came under the W3000 label, with 2008's following the W4100 naming convention. These TVs come below the premium level Z-series and feature most of the same standard high-end display technology such as 1080p native resolution and 120Hz frequency, but lack the advanced connectivity options in the more expensive siblings. Just below the W-series is the V-series which removes the 120Hz mode for smooth display of fast motion.

Bravia W-Series Specs

1080p native resolution
120Hz mode
USB port for accessing digital content
thin bezel, and "ultra-thin" cabinet depth
Inputs: 4xHDMI 1.3, 2xComponent, Composite



SONY BRAVIA 2008 S, V, W, Z Series LCD HDTV

Z-Series and W-Series features
120Hz - to handle fast motion found in action movies, video games and sports the television's refresh rate is doubled from the usual 60Hz to 120Hz. This results in smoother motion and reduces the image artifacting known as judder.

24p True Cinema - movie's are filmed at 24 frames per second, traditional televisions display their images at 60Hz meaning the movie information needs to be converted. With the 120Hz mode, which is a direct multiple of 24, no conversion is necessary meaning you get the source exactly as it was filmed. 24p content comes primarily from Blu-Ray video.

Z-Series, W-Series, and V-Series features
60p and 24p support - these sets can accept Blu-Ray content that is delivered at 24 frames per second with a progressive picture. They also accept a progressive signal that is delivered at 60 frames per second, this is most common in video games. Both the HDMI and Component video inputs can handle these signals.

Bravia Sync - control the other components in your home theater system, such as your A/V receiver and DVD player, directly from the TV. The other components must be Bravia sync compatible.

USB port - view pictures and audio stored on a USB mass storage device.

SONY LCD HDTVs



SONY BRAVIA LCD HDTV




SIDEVIEW




Sony Bravia LCD HDTV - Rear jacks


Sony Bravia HDTV

USA models - starting at $499.99

* KLV-S19A10 - 19 in. screen
* KLV-S26A10 - 26 in. screen
* KLV-S32A10 - 32 in. screen
* KLV-S40A10 - 40 in. screen

* KLV-V32A10
* KLV-V40A10

* KDL-S32A12
* KDL-S40A12

* KDL-V26A12
* KDL-V32A12
* KDL-V40A12

* KDL-32S2000
* KDL-32S2010
* KDL-40S2000

* KDL-40V2000
* KDL-40V2500

* KDL-40S2010
* KDL-46S2000
* KDL-46S2010

* KDL-46V2500

* KDL-46X2000
* KDL-46XBR3
* KDL-40XBR3
* KDL-46XBR2
* KDL-40XBR2

* KDL-46V2500 - 46 in. screen
* KDL-40V2500 - 40 in. screen
* KDL-52XBR2 - 52 in. screen
* KDL-52XBR3 - 52 in. screen

* KDL-70XBR3 (Summer, 2007)
* KDL-V32XBR1 (Carried both the Bravia and the WEGA labels)
* KDL-V32XBR2 (September, 2006)

* KDL-32S3000 (2007)
* KDL-40S3000 (2007)
* KDL-46S3000 (2007)
* KDL-46W3000 (July, 2007)
* KDL-40V3000 (July, 2007)
* KDL-46V3000 (July, 2007)
* KDL-40W3000 (July, 2007)
* KDL-32XBR4 (June, 2007)
* KDL-40XBR4 (August, 2007)
* KDL-46XBR4 (August, 2007)
* KDL-40XBR5 (August, 2007)
* KDL-46XBR5 (August, 2007)
* KDL-52XBR5 (September, 2007)

* KDL-40Z4100 (Spring, 2008)
* KDL-46Z4100 (Spring, 2008)
* KDL-52W4100 (Spring, 2008)
* KDL-46W4100 (Spring, 2008)
* KDL-40W4100 (Spring, 2008)
* KDL-52V4100 (Spring, 2008)
* KDL-46V4100 (Spring, 2008)
* KDL-40V4100 (Spring, 2008)
* KDL-40S4100 (Spring, 2008)
* KDL-46S4100 (Spring, 2008)



2007 Sony BRAVIA

The most basic series for 2007, the KDL-S3000 line, consists of four models sized at 26, 32, 40, and 46 inches. Each has a native resolution of 1,366x768. All but the 26-inch model have an improved backlight, which is said to help color reproduction, and the 40- and 46-inch models add 10-bit color, which should cut down on false contouring. Their styling is mostly black.

The step-up KDL-V3000 series includes a 40- and a 46-inch model. They raise the resolution with 1,920x1,080 (aka 1080p) native resolution and also include the improved backlight, 10-bit color, and an entirely black cabinet with sharp corners. Their HDMI inputs can handle 1080p/60 and 1080p/24 sources.

Finally Sony announced its HDTV that deserves the "XBR" label, the KDL-32XBR4. This 32-inch, 1,366x768 LCD TV has all of the features of the V3000 series but adds a 120Hz scan rate, which has the effect of "eliminating image blurring and motion artifacts like 'judder'". It also offers a third HDMI input along with the ability to input PC signals via one of the HDMI ports.

Sony KDL-40V3000 for 2007
Sony BRAVIA 40 in. LCD TV - 1080p - HDMI - Widescreen TV - HDTV
$1,299

Screen Size - 40 inches measured diagonally
Television Type - Flat Panel
Aspect Ratio - 16:9
Closed Caption (CC) - Yes
ID1 Detection - Yes
Video Label - Yes
Display Resolution - 1920 x 1080p (native)
Contrast Ratio - 16,000:1 (Dynamic)
Tuner - ATSC, Clear QAM5
Video Processing - Yes (BRAVIA Engine™ EX)

Sony 40" BRAVIA V Series LCD Flat Panel HDTV In Black - KDL40V3000/ 10-Bit Display Panel/ Full HD 1920 x 1080 Panel Resolution/ BRAVIA Engine EX Full Digital Video Processor/ Live Color Creation Feature/ DMe Ready (Digital Module Extender)/ HDMI And PC Connectivity/ Pre-Programmed Universal Remote Control/ Black Picture Frame Finish

* 10-bit 16:9 Full HD 1080p Panel (1920x1080 resolution)
* 24p True Cinema (24p Input Capability via HDMI)
* Live Color Creation system with WCG-CCFL backlight
* Connections: 2 HDMI; 1 S-Video input; 2 Component Video; 3 Composite Video Inputs; 1 Digital Audio Output; 1 PC Video Input; 1 PC Audio Input


Full HD 1080p Resolution

When it comes to high-definition TV the pinnacle of performance is achieved by using 1920 x 1080 display panels. And BRAVIA V-Series televisions have them. Full HD 1920 x 1080 panel resolution with over 2 million pixels (more than twice that of 720p HDTV) is exactly what you need to reproduce the 1080p content that can be delivered by cutting edge 1080p Blu-ray disc players. And working with BRAVIA Engine EX everything from standard definition and high definition is upconverted to 1080p for a picture so real it's like you're actually there.

10-bit Processing and 10-bit Display
While it's great to state that a TV is capable of creating billions of colors it's a whole lot better when you have a display that can actually display them. That's the logic behind Sony's 10-bit processor and 10-bit display. Sony follows 10-bit processing with a 10-bit panel, allowing 64 times the levels of color expression than an 8-bit panel. What that translates to is smoother transitions from color to color and subtle color changes faithfully reproduced.

24p True Cinema (24p Input Capability)
Many movies are filmed at 24 frames per second (fps) and prime time TV programs are video taped at 24p. Seizing on an opportunity, some studios are taking a purist approach and encoding high definition video content such as Blu-ray Disc in 24p. Sony takes advantage of this by including 24p output capability on their BDP-S1 Blu-ray Disc player. It makes sense that select 2007 BRAVIA TVs will include 24p input capability. The benefit? Images are smooth and natural looking. Once you experience 24p video it will be hard to view video without it.

Xross Media Bar (XMB)
Sony's award-winning Xross Media Bar (pronounced Cross) interface provides a logical and fast way to access set up menus, user controls, and more. The on-screen display comes to life by pushing the XMB menu button on the remote.

BRAVIA Theatre Sync
Sony created BRAVIA Theatre Sync to go beyond basic digital audio and video transmission. Based on the HDMI-CEC function. BRAVIA Theatre Sync will be included on select BRAVIA Theatre home A/V systems and components. This useful function reduces the hassle and time consuming job of powering up, routing signals, etc. to the simple push of one button. Sony calls this nifty feature BRAVIA Theatre Sync. Here's how it works. Want to play a DVD on your Sony A/V system? Easy, just push PLAY on the BRAVIA HDTV remote and everything is taken care of for you. Even when the system is off! Want to change from TV sound to digital surround sound through your Sony BRAVIA Theatre A/V system? Just one push of the Theater Sound button on the remote and voila, surround sound through your system. Want to power down everything once you've finished enjoying it? Push one button and the TV and A/V system powers down.

S-Force Front Surround-2
Built around a sophisticated set of Sony algorithms, the S-Force Front Surround enhancement function generates realistic surround sound from the two speakers in the TV. Unlike some other "virtual surround" technologies, sound does not need to be bounced off of side walls or other surfaces to hear three-dimensional sound. No matter what the size or shape of the room it's possible to hear sounds from behind you.

HDMI and PC Connectivity
Designed for maximum versatility, Sony's BRAVIA V-Series LCD TVs are equipped with a comprehensive range of input interfaces. HDMI (High-Definition Multimedia Interface) is the first industry-supported, uncompressed, all-digital audio/video interface. HDMI technology supports enhanced or High Definition video, together with multi-channel digital audio to provide superb image and sound reproduction. BRAVIA V-Series TVs include (3) HDMI 1080/60p inputs. The PC input (HD-15-pin) offers easy connection to your PC, allowing you to use your high resolution BRAVIA V-Series Digital TV as a computer monitor.

ATSC Integrated Tuner
Receive local, over-the-air digital broadcasts of high-definition network programming; no set top box or monthly fee required.

VESA-compatible Mounting Holes
Mount your television on the wall with confidence; attaches to optional VESA-compatible wall-mounting brackets.

Sony's 40-inch KDL-40V3000 LCD Flat Panel HDTV for 2007

BRAVIA V-Series televisions are where Full HD 1080 starts. Full HD 1920 x 1080 panel resolution with over 2 million pixels is exactly what you need to reproduce content delivered by cutting edge 1080p Blu-ray disc players. Sony follows 10-bit processing with a 10-bit panel, allowing 64 times the levels of color expression than an 8-bit panel. Live Color Creation technology uses the BRAVIA Engine EX video processing system to enhance primary colors and correct half-tone colors for natural overall color. Next, a WCG-CCFL backlight delivers a specific spectrum of light that works with specially formulated color filters. These combined modes create deep, deep blues and natural greens.

S-Force Front Surround-2 - Generates realistic surround sound from the two speakers in the TV

Analog Audio Input(s) - 5 (1 Side /4 Rear) / Audio Out (Variable/Fixed) 1 (Rear) / Component Video (Y/Pb/Pr ) Input(s) - 2 (Rear) / Composite Video Input(s) - 3 (1 Side /2 Rear) Digital Audio Output(s) - 1 (Rear) / S-Video Input(s) - 1 (Rear) / Headphone Output(s) - 1 (Side)

VESA Hole Mount Compatibility for Mounting Applications

Dimensions (Approx.) - 39.5 x 27.1 x 10.4 inches (992 x 688 x 265mm) w/pedestal; 39.5 x 25.3 x 4.8 inches (992 x 643 x 122mm) without pedestal

Weight w/pedestal - (Approx.) 56lbs (25.0kg)
Sony 1 Year Limited Warranty

W3000 Series

Featuring an elegant brushed metal picture frame bezel, the W-series includes the 52-inch KDL-52W3000, 46-inch KDL-46W3000 and 40-inch KDL-40W3000. The full HD 1080p models feature Live Color Creation(TM) technology with WCG- CCFL backlight and 10-bit processing with a 10-bit panel, which has the capability to deliver 64 times the level of color expression than 8-bit panels. The result is a smoother transition between colors and more natural, accurate reproduction of subtle color changes. Enhancing image quality further is the adoption of the new industry color standard for video, xvYCC, also referred to as x.v.Color(TM) technology. This standard expands the potential color data range of video by about 1.8 times resulting in the display of more natural and vivid colors similar to what the human eye can actually see with supporting video sources. This technology is a perfect complement to Sony's HD camcorder models, which capture color range beyond what broadcasters currently deliver.

Unfortunately, not all today's video content sources match the razor sharp resolution and rich colors available on a Blu-ray disc or a high-definition broadcast. Helping to enhance content that is not perfect, Sony's BRAVIA Engine(TM) EX full digital video processing system with Digital Reality Creation-Multifunction v1.0 (DRC-MF v1.0) technology delivers an exceptional picture by up converting common standard definition signals like DVDs and non- HD broadcasts to better match the television's capabilities.

When high-definition signals are available, however, the sets feature 1080p input capability via HDMI, component, and PC inputs (with supporting PC graphics cards) for an outstanding picture. Additionally, the HD component video and HDMI inputs are compatible with both 1080/60p and 1080/24p sources (24p True Cinema).

XBR4 and XBR5 Series

Sony's 52-inch KDL-52XBR4, 46-inch KDL-46XBR4 and 40-inch KDL-40XBR4 feature an elegant floating glass frame design with the ability to swap the standard black bezel out for any of eight other optional colors including Red, Blue, White, Brown, Silver, Black and new for 2007, Rose Metallic and Champaign Gold. The 52- inch KDL-52XBR5, 46-inch KDL-46XBR5 and 40-inch KDL-40XBR5 televisions also feature the floating glass design with an elegant piano black-finished bezel (non interchangeable.)

Both XBR model lines offer Sony's Motionflow 120Hz high frame rate. The Motionflow technology creates 60 unique frames between each of the existing 60 frames, doubling the frames displayed per second in real-time, further improving images for fast action sports and other programming. Motionflow 120Hz high frame rate effectively eliminates motion artifacts ("judder") while watching content filmed at 24 frames-per-second. This means with all of your existing DVDs or broadcast movies and prime-time TV series, you can enjoy all the detail even with moving objects.

The XBR models also add BRAVIA Engine Pro circuitry with Digital Reality Creation-MultiFunction v2.5 which upconverts non-1080p signals, including 720p and 1080i.

The KDL-52XBR4, KDL-46XBR4 and KDL40XBR4 models are available in August 2007 for about $4,800, $3,800 and $3,000, respectively. Also shipping in August, the KDL-46XBR5 and KDL-40XBR5 will be about $4,100 and $3,300. The KDL-52XBR5 model will come out in September for about $5,100. Sony's KLD- 46W3000 and KDL-40W300 models released in July 2007 for about $3,500 and $2,700, respectively, while the KDL-52W3000 will be available in August 2007 for about $4,300.

Sony wins with the KDL-46XBR4, a 46-inch set with Sony's new Bravia Internet Video Link, a $300 add-on that lets you grab content off the Web.


Sony's high-end XBR models, which use the best glass panels available, have consistently delivered stunning depths and accuracy of color in reds and greens. The KDL-46XBR4—which lists at $3,300 but is available for hundreds less—ups the ante by offering black levels and contrast that begin to rival those offered by some of the best plasma televisions, giving Sony's set an edge over the latest LCDs from Sharp and Samsung.

Amid the TVs on display at electronics stores, the XBR product line always stands out thanks to a "floating" glass bezel that surrounds the wide-screen, black frame. The indicator lights seem to appear from nowhere when the set is turned on.

And if you're tired of the matte-black scheme so typical among wide-screen TVs, Sony is offering a wide palette of color options with the XBR4 for those willing to pay extra. For $300, you can get a bezel and a matching cover for the stand (which doesn't swivel) in white, black, red, brown, blue, or silver.

Almost All the Inputs You Need

On the back, Sony offers the requisite number of inputs for a set in this class: two high-definition multimedia interface (HDMI) inputs, a pair of component video inputs for set-top boxes and standard-definition gaming consoles, one AV input with composite and S-video ports for connecting to older consumer electronics gear, a second composite-only connector, and a VGA-style input to use the TV as a computer display with resolutions of up to 1,920 x 1,080 pixels. Audio options include stereo analog and optical digital outputs. Finally, there's a connection for Sony's add-on Bravia Internet Video Link.

Behind the bezel on the left side, there's another HDMI input, a headphone jack, and a third composite connector. As with other LCD sets that feature a side HDMI input, I understand the purported benefit of providing quick access to hook up another player. But if you're only offering three HDMI inputs (some manufacturers now offer four), many customers will have that many components they'd like to have connected at all times—in which case you'd be better off with all three on the back for the sake of organizing cords and keeping them out of sight.

Sony has also joined its rivals in adding 10-bit processing to its sets, boosting the number of color combinations the screen can create from a few millions into the billions. While there's currently no content that takes advantage of this so-called Deep Color technology, the industry is expecting some video game makers to begin introducing titles with this level of detail in 2008.

The XBR4's remote is neatly laid out, with a control pad almost dead-center that offers shortcut keys to cycle through the most-used settings—picture, sound, and aspect ratio (which switches between screen sizes such as wide-screen and letter box). An options key lets you dig deeper into picture and sound modes or operate the picture-in-picture feature.

Another button calls up the unique Bravia Internet Link mode.

Good Blur Control and Navigation

To reduce motion blur on the screen, Sony refreshes the picture twice as fast as the typical 60-Hz rate.

Owners of other Sony products will be familiar with the on-screen navigation controls, which the company calls the XrossMediaBar. For others, it might take some getting used to, particularly if you like to constantly tinker with picture adjustments.

High-definition images on the native resolution of 1080p (full HD) look simply stunning.

Sony offers its unique Bravia internet hookup device, a videotape-size box that attaches to the back of the TV set via USB or HDMI cable. (The box itself features an extra USB port and HDMI switcher to make up for that fact that Bravia hogs one of the set's precious few inputs.)

Bravia Internet Link
Connectors
1x RJ-45 Ethernet
1x HDMI Input
1x HDMI Output
1x DMex

Electrical Requirements
AC: 120 VAC, 60 Hz
Dimensions (WxHxD)
8.75 x 1.25 x 4.1" (22.2 x 3.2 x 10.5 cm)
Weight
3.5 lb (1.6 kg)



Sony KDL-52W3000 for 2007
Sony BRAVIA 52 in. LCD TV - 1080p - HDMI - Widescreen TV - HDTV
$2,500

Sony KDL-46W3000
Sony BRAVIA 46 in. LCD TV - 1080p - HDMI - Widescreen TV - HDTV
$2,200

Sony KDL-32XBR4
Sony BRAVIA 32 in. LCD TV - 720p - HDMI - Widescreen TV - HDTV
$1,150

Sony Bravia KDL-46S3000 for 2007
Sony BRAVIA 46 in. LCD TV - 720p - HDMI - Widescreen TV - HDTV
$1,500


Sony Bravia KDL-40XBR5
40" BRAVIA® XBR® series LCD Flat Panel HDTV

XBR5 series features: Full HD 1080p, Motionflow™ 120Hz, BRAVIA Engine™ PRO, 10-bit display panel and processing, x.v.Color™ capability, Deep Color (HDMI v1.3 option), 1080/24p input capable, PhotoTV HD, high gloss piano black finish.
$2,599.99

Sony Bravia KDL-40XBR4
40" BRAVIA® XBR® series LCD Flat Panel HDTV

XBR4 series features: Full HD 1080p, Motionflow™ 120Hz, BRAVIA Engine™ PRO, 10-bit display panel and processing, x.v.Color™ capability, Deep Color (HDMI v1.3 option), 1080/24p input capable, PhotoTV HD, changeable designer color bezels (optional)
$2,299.99

Sony Bravia KDL-40W3000
40" BRAVIA® W Series LCD Flat Panel HDTV

W series features: Full HD 1080p, BRAVIA Engine™ EX, 10-bit display panel and processing, x.v.Color™ capability, Deep Color (HDMI v1.3 option), 1080/24p input capable, PhotoTV HD, brushed metal frame design
$1,999.99

Sony Bravia KDL-40V3000
40" BRAVIA® V series LCD Flat Panel HDTV

V series features: Full HD 1080p, BRAVIA Engine™ EX, 10-bit display panel and processing, 1080/24p input capable, PhotoTV HD, piano black finish
$1,699.99

Sony Bravia KDL-40V2500
40" BRAVIA® V series LCD Flat Panel HDTV

V series features: Full HD 1080p, BRAVIA Engine™, 8-bit display panel and processing, piano black finish Experience an exceptional 1080p high definition picture and Dolby® Digital surround sound in a space-saving bottom speaker design with the KDL-40V2500 BRAVIA® LCD television.
$1,499.99

Sony Bravia KDL-40S3000
40" BRAVIA® S series LCD Flat Panel HDTV

S series features: 720p, BRAVIA Engine™, 10-bit display panel and processing
$1,399.99

Sony Bravia KDL-37M3000
37" BRAVIA® M series LCD Flat Panel HDTV

M series features: 720p, 3D Comb Filter, 8-bit display panel and processing
$1,199.99

Sony Bravia KDL-32XBR4
32" Class BRAVIA® XBR-series LCD Flat Panel HDTV (31.5" diagonal)

XBR4 series features: 720p, Motionflow™ 120Hz, BRAVIA Engine™ EX, 10-bit display panel and processing, 1080/24p input capable (720p native resolution)
XBR series televisions represent the very best Sony has to offer in high definition viewing.
$1,399.99

Sony Bravia KDL-32S3000
32" Class BRAVIA® S series LCD Flat Panel HDTV (31.5" diagonal) - Black

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$1,099.99

Sony Bravia KDL-32S3000/P
32" Class BRAVIA® S series LCD Flat Panel HDTV (31.5" diagonal) - Cosmo Pink

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$1,099.99

Sony Bravia KDL-32S3000/R
32" Class BRAVIA® S series LCD Flat Panel HDTV (31.5" diagonal) - Sedona Red

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$1,099.99

Sony Bravia KDL-32S3000/W
32" Class BRAVIA® S series LCD Flat Panel HDTV (31.5" diagonal) - Oxygen White

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$1,099.99

Sony Bravia KDL-32M3000
32" Class BRAVIA® M series LCD Flat Panel HDTV (31.5" diagonal)

M series features: 720p, 3D Comb Filter, 8-bit display panel and processing
$799.99

Sony Bravia KDL-26S3000
26" BRAVIA® S series LCD Flat Panel HDTV - Black

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$899.99

Sony Bravia KDL-26S3000/G
26" BRAVIA® S series LCD Flat Panel HDTV - Green

S series features: 720p, BRAVIA Engine™, 8-bit display panel with 10-bit processing
$899.99


Where to buy the Sony Bravia HDTV

sonystyle.com
amazon.com
vanns.com
Sears.com
Dell.com
Best Buy
One Call
ABT electronics
Target






40" BRAVIA® V series LCD Flat Panel HDTV
Model Number: KDL-40V3000
V series features: Full HD 1080p, BRAVIA Engine™ EX, 10-bit display panel and processing, 1080/24p input capable, PhotoTV HD, piano black finish.
ship date: 01/28/2008.

40" BRAVIA® XBR® series LCD Flat Panel HDTV
Model Number: KDL-40XBR4
XBR4 series features: Full HD 1080p, Motionflow™ 120Hz, BRAVIA Engine™ PRO, 10-bit display panel and processing, x.v.Color™ capability, Deep Color (HDMI v1.3 option), 1080/24p input capable, PhotoTV HD, changeable designer color bezels (optional)





Sony Bravia Internet Connection device

Wall mounting your flat-panel HDTV


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